PRIVACY POLICY

Hello from Uoomii.
We are Uoomii, a design-led wellness brand based in Singapore. You can always reach us at:
📮 hello@getuoomii.com
This Privacy Notice is here to help you understand how we collect, use, and protect your personal data—because your trust means everything to us. It explains:
• What personal information we collect
• How we use it (and don’t use it)
• How you can control what we store
• Your rights, clearly stated
This applies to everything—whether you’re browsing uoomii.com, shopping with us, chatting on social media, responding to a survey, joining a workshop, or simply curious.

WHAT WE COLLECT

We only collect the essentials—what we need to serve you better.
When you visit or purchase on our website, we may collect:
• Your name and contact details (email, address, phone number)
• Your date of birth or age range
• Predicted gender (to help us personalize your experience)
• Purchase and order history
• Items added to cart or saved for later
• Your marketing & communication preferences
• General location (if enabled on your device)
• Any messages, feedback, or support requests you send us

If you join a survey or product test, we may also collect:
• Height, weight, hand size or other sizing data
• Gender identity & anatomical details (penis/vulva)
• Ethnicity or life milestones (like menopause status)
• Relationship status (optional)
All sensitive information is optional and treated with respect and confidentiality.

Sometimes, we also receive your data through trusted partners you’ve agreed to share your info with. We may anonymize and aggregate data for research purposes—but we will never use this to identify you.

AGE OF CONSENT

We care deeply about safe and respectful spaces.
By using our site, you confirm that you are at least 18 years old.
We do not knowingly collect or store data from anyone under this age.

HOW WE USE YOUR INFORMATION

We use your data to:
• Verify your identity and process your orders
• Personalize your experience with us
• Offer promotions and content based on your interests
• Improve our website and services
• Prevent fraud and ensure account safety
• Connect with you about support, orders, or questions
• Send marketing updates—only if you’ve opted in

PRODUCT RESEARCH & WELLNESS EXPLORATION

Uoomii is built on community curiosity. If you participate in our research or testing programs, we may use your (consensual!) input to:
• Send you new products to test or try
• Understand your experiences to make things better
• Inspire new product ideas and rituals
• (With permission) Quote your thoughts in Uoomii storytelling or campaigns

MARKETING & COMMUNICATION

We love to keep our besties in the loop, but only if you’re into it.
You may hear from us via:
• Email newsletters
• In-browser messages
• Social media ads (like on Instagram or TikTok)
You can opt out anytime by:
• Clicking “unsubscribe” in our emails
• Adjusting your preferences under your Uoomii account
• Emailing us at privacy@getuoomii.com

COOKIES & TRACKING TECHNOLOGIES

We use cookies, pixels, tags, SDKs, and similar technologies (“cookies”) to make our site work smoothly, remember your preferences, keep your cart active, measure performance, and show ads that are more relevant to you.
Types of cookies we use:
• Strictly Necessary – required for core functions (checkout, account sign-in, cart).
• Performance/Analytics – help us understand site usage and improve the experience.
• Functional – remember choices like language, region, or saved items.
• Advertising/Targeting – personalize ads and measure their effectiveness (set by us or our partners).
Examples of partners (may vary by region and your settings): our ecommerce/hosting provider, analytics tools (e.g., analytics platforms), and advertising platforms (e.g., Meta, TikTok, Google Ads).
If we publish a separate Cookie Policy, it will describe current partners, cookie lifetimes, and purposes. Until then, this section serves as our cookie notice.

YOUR CHOICES FOR COOKIES & BEHAVIOURAL TRACKING

• Cookie Preferences: You can set or change cookie choices via our cookie banner or footer link (when available).
• Browser Controls: Most browsers let you block, delete, or limit cookies. Doing so may affect site functionality (e.g., cart and checkout).
• Analytics Opt-Out: Some analytics providers offer opt-out tools or add-ons.
• Advertising Choices: Use device and platform settings to limit ad personalisation (e.g., “Limit Ad Tracking” on iOS/Android; Ad Preferences on Meta/Google).
• Email Pixels: Disable image loading in your email client or unsubscribe from marketing to avoid tracking pixels in emails.
• Global Privacy Controls: Where technically supported, we will make reasonable efforts to honour browser-based signals (e.g., GPC) as required by applicable laws.
• Withdraw Consent: Where processing relies on consent (e.g., non-essential cookies, certain marketing), you may withdraw consent at any time via the methods above or by contacting privacy@getuoomii.com.

LEGAL BASES FOR PROCESSING

Because Uoomii serves a global audience, we rely on different legal bases depending on your location and the purpose of use:
• Consent – for non-essential cookies, certain marketing, research participation, and where required for sensitive data or local law.
• Contract Necessity – to process and deliver your orders, provide customer support, and operate your account.
• Legitimate Interests – to improve our services, prevent fraud/security threats, personalise your experience (where permitted), and conduct limited direct marketing to existing customers. We balance these interests against your rights and expectations.
• Legal Obligation – to comply with tax, accounting, regulatory, or law-enforcement requirements.
• Vital Interests – in rare cases to protect someone’s life or safety.
For Singapore users, we comply with the Personal Data Protection Act (PDPA). For users in the EEA/UK, we follow GDPR/UK GDPR standards, including obtaining consent for certain cookies/advertising where required, and respecting applicable data subject rights.

HOW WE KEEP YOUR DATA SAFE

We partner with Shopify, which encrypts data using HTTPS and securely stores your information. Sensitive data (like credit cards) is fully encrypted and handled under PCI-DSS standards.
We also implement industry-standard protocols and limit access to your information on a need-to-know basis. Your privacy is never an afterthought—it’s designed into our process.
You have the right to:
✅ Know how we use your data
✅ Request access to your personal data
✅ Update or correct any errors
✅ Opt out of marketing
✅ Ask us to delete your data
✅ Transfer your data to another platform (data portability)
✅ Withdraw consent at any time
To request any of the above, email us at privacy@getuoomii.com — and we’ll take care of it promptly and respectfully.

CONTACT US

We’re here for your questions, feedback, or requests:
Uoomii
🌸 Your Bestie in the Bedroom
📧 hello@getuoomii.com
📍 Singapore
💌 Privacy inquiries: privacy@getuoomii.com

EXTRA INFO
By visiting getuoomii.com or using our services, you also agree to our Terms of Use and Cookie Policy (if published).
We may update this privacy policy from time to time, and any changes will be reflected on this page.